Race 13.1 Richmond Partners with The Massey Challenge to Fight Cancer

Race 13.1
For Immediate Release: November 17, 2015
Contact: Dan Mercer, Regional Vice President, Race 13.1

Race 13.1 Richmond Partners with The Massey Challenge to Fight Cancer 

Richmond, V.A., November 17, 2015 – The second annual Race 13.1 Richmond race, set for May 21st, 2016, is proud to be announce that the VCU Massey Cancer Center will be the Charity Beneficiary of the event

The half marathon, 10k and 5k event is hosted at the Richmond International Raceway, affording runners the chance to start and finish their race with a lap around the NASCAR track and celebrate their accomplishment with a post-race party in the infield!  Race 13.1 Richmond is part of the Race 13.1 half marathon series that will include more than 25 races in 10 states in 2016.  Every Race 13.1 event strives to provide runners ‘Big Race Perks with Local Race Convenience.’  More than 20,000 people have participated in a Race 13.1 event over the past 2 years, and 97% of participants have said they would recommend Race 13.1 to a friend.

“We are thrilled to raise money through Race 13.1 Richmond in partnership with The VCU Massey Cancer Center,” said Race 13.1 Founder and CEO, John Kane. “Cancer is so prolific today that it is nearly impossible to find someone that has not been affected by this terrible diseases in some way, shape, or form.  VCU Massey Cancer Center saves lives and provides hope to hundreds of thousands of cancer patients and their loved ones every year.  For us to be able to play even a very small role in their efforts makes all the work that goes in to producing this event worthwhile.”

VCU Massey Cancer Center is among the top 4 percent of cancer centers in the country and is one of two in the state of Virginia that is designated by the National Cancer Institute to lead and shape America’s cancer research efforts.   A major strength for Massey is in facilitating the translation and real-world application of research discoveries into improved treatments and patient care and advances in cancer prevention and control.

“To achieve our mission of eradicating the death and suffering caused by cancer, we must creatively partner with those who have a great influence on the community,” said Lauren Kiger, Assistant Director of Development Events.  “We are proud to partner with Race 13.1 Richmond to give runners the opportunity to make their miles matter and help fuel cancer research by accepting our challenge to raise funds for Massey as they train and complete their race!”

The official start time for the half marathon is 7:00 a.m. The 5k and 10k will start at 7:15 a.m.  The cost to register various from $29 to $85 depending on distance and how far in advance of the race you register.

For more information about Race 13.1 Richmond and for Sponsorship Opportunities visit www.race131.com or contact Race 13.1 at 1-866-561-5651 or info@Race131.com.

About Race 13.1

Race 13.1 is a Sports Marketing and Events Company focused on the production of first class half marathon events in medium to large sized cities. It is the fastest growing half marathon race series in the country, growing from 5 races in North Carolina in 2014 to more than 25 races in 10 states in 2016.  More than 25,000 runners are projected to be a part of a Race 13.1 event in 2016.  Race 13.1’s mission is to help people start or maintain healthier lifestyles by creating the premier half marathon racing experience for all levels of runners, delivering the highest level of customer service with a consistent race environment, while exceeding the expectations of our participants, partners, and the communities we serve.  To learn more about Race 13.1, visit www.Race131.com.

About The Massey Challenge and the VCU Massey Cancer Center

At VCU Massey Cancer Center, physicians and research teams are transforming the way we understand and fight cancer – providing hope and new treatment options for patients and their families and serving as Virginia’s cancer resource. As part of the powerful network of the National Cancer Institute, Massey is leading the country’s efforts to unlock better ways to treat, prevent and diagnose this disease that affects too many. This year alone, Massey will treat more than 15,000 cancer patients representing every city and county in Virginia.

To achieve our mission of eradicating the death and suffering caused by cancer, we must creatively partner with those who have a great influence on the community. Each year, thousands will accept the challenge to run, walk, ride or volunteer towards raising funds and awareness for VCU Massey Cancer Center. The money we raise fuels Virginia’s cancer resource towards finding cures for cancer.

All you have to do is sign up! Visit www.run4massey.org to register, donate and learn more!  To learn more about VCU Massey Cancer Center, visit www.massey.vcu.edu.

As Race 13.1’s official charity partner of Race 13.1 Richmond, the Massey Cancer Center will receive 100% of the proceeds from donations by participants at registration as well as additional fundraising opportunities through the Race 13.1 platform.